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Solving no shows in hospitality a better approach with intree

Solving no-shows in hospitality: A better approach with Intree

April 7, 2025

sign reading "no more no shows"

No-shows hurt restaurants. Traditional fixes create friction.

No-show reservations are a growing problem in the restaurant industry. In Copenhagen alone, 10–15% of bookings never turn into guests.

For restaurants, that means:

❌ Lost revenue—tables sit empty while other guests are turned away.

❌ Wasted resources—food prep, staffing, and planning based on false demand.

❌ Frustration—both for restaurant teams and genuine guests who miss out.

To combat this, many restaurants now use deposits or no-show fees. These solutions work—but they also add friction to the booking process.

What if there was a softer, guest-friendly way to reduce no-shows?

That’s what Intree is solving, and it is now available through our easyTable integration.

From penalty to incentive: A smarter way to reduce no-shows

Most no-show solutions rely on fear-based deterrents—guests risk losing a deposit or paying a fine, and even in some cases being placed on the restaurant's “blacklist”.

At Intree, we believe in a different approach: Instead of punishing no-shows, we help you reward commitment

Here’s how it works:

When guests book a table through Intree, they receive an exclusive Treet—a perk tied to their reservation.

Since the redeemed offer is linked to their booking, they have a strong incentive to honor it.

If they don’t show, they lose the Treet.

This system is now possible for restaurants using easyTable. By integrating with Intree, restaurants can offer guests perks automatically applied to their bookings, creating more value for the guest and another compelling reason to honor their reservation.

Why this works better

Removes friction
No need to enter card details or pay upfront. Guests book freely but still feel committed.

Creates goodwill
Guests feel valued and rewarded instead of penalized.

Encourages responsibility
Guests won’t casually skip a booking when they know they’ll lose something exclusive.

Retains revenue
Even a 5–10% reduction in no-shows can be substantial for any restaurant.

A soft but effective incentive can keep those tables full—without alienating or punishing guests.

A no-show solution that strengthens guest relationships

The hospitality industry is built on trust and connection. The best way to keep guests engaged isn’t through strict policies—it’s through creating experiences that make them want to come back.

This feature is currently available for restaurants using Easytable, and we’re actively working to expand our list of integrations to bring this approach to even more businesses.

Ready to explore how Intree can help your restaurant? Get in touch and let’s build something great.


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